May 18 2008
Remove MSN banner
The era of all for free is almost finally dead.
Dozens of programs are issued free of charge, but you must accept advertising, which rewards (and pays) the author of the Software.
MSN Messenger and the Banner
Microsoft MSN Messenger works like this, but using a particular technique you can block and completely remove Banner Ads.
You need to edit the HOSTS file of Windows.
Go to the folder:
C: \ Windows \ System32 \ Drivers \ Etc.
and edit the file.
Add the following line at the end of the file:
127.0.0.1 rad.msn.com
The address rad.msn.com corresponds to an address that sends banners to MSN Messenger. With this technique, we determine that this address must be resolved with the IP 127.0.0.1 which corresponds to the localhost IP. The result is that MSN Messenger, unaware of this, trying to connect to its servers, will look for the banner in our computer, but not finding any active service, will not receive any banner, thus leaving the ads space empty.
Ethics and problems of this solution
Although it is not an illegal move, it could be wrong. We use a useful service but at no cost; a little advertising is a way to repay the activity of those who built the software and therefore in future we can expect improved versions. Commercial television has always adopted this model.
Any problem stems instead from the fact that this address may vary over time, and then at some point the banner could reappear. Following a thorough investigation, however, it could again be traced back at once and added to file HOSTS to restore the situation.
A more effective solution might be to activate a firewall and block outbound packages that have as destination the IP addresses of advertising servers to obtain the same effect.



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